Winners of MCJ2015FINAL

P1070972
MCJ2015FINAL was successfully held and we’d like to congrats all the winners and thank all the participants!!!

We’d like to show you more details of the final but this is a quick post to report the results of the final.

1st prize: Team GoCUBE from Konan Univ.

2nd prize: Team Men’s Onon-no from Keio Univ.

3rd prize: Team Mens COLA from Kansai Univ.

Special Award for CA campaign: Team Roopow from Kinki Univ.

More details about MCJ2015FINAL: Coming soon

【MCJ2015決勝大会結果】
MCJ2015決勝大会の決勝大会の結果を発表致します!
当日の様子をいろいろアップしたいのですが取り急ぎ結果発表にて失礼致します!

1位: 甲南大学チーム GoCUBE
2位: 慶応義塾大学チーム Men’s Onon-no
3位: 関西大学チーム Men’s COLA

コンプライアンスキャンペーン特別賞: 近畿大学チーム Roopow

入賞チームの皆様本当におめでとうございます!
また参加頂いた全ての皆様本当にありがとうございました!!!

また当日の様子は近日中にアップさせて頂きますので楽しみにお待ちください!!!

決勝進出者発表!!

【Thanks for the preliminary and announcement of the finalists】
Both Kansai and Kanto preliminary were successfully held with all of your effort and kind support!!!
We MCJ committee members really enjoyed your wonderful presentation and appreciate your participation!

Finally, We’d like to announce the finalists from preliminary!!!
(Listed in no particular order)

★Team Roopow from Kinki University
★Team MENS Cola from Kansai University
★Team Gogo CUBE from Konan University
★Team Bonappetit from Akita International University
★Team Men’s Onon-no from Keio University
★Team Power Puff Girls from Keio University
★Team Gaidai from Kobe City University of Foreign Studies

Congratutrations and we are looking forward to see you in December 12th!!!

【関西・関東予選突破チームの発表】
皆様のおかげで無事予選大会を終えることができました!
ご参加いただいた皆様本当にありがとうございました!
運営委員会一同感謝申し上げます!!!

決勝大会進出チームを発表いたします!(順不同)

★チームRoopow 近畿大学
★チームMENS Cola 関西大学
★チームGogo CUBE 甲南大学
★チームBonappetit 国際教養大学
★チームMen’s Onon-no 慶應義塾大学
★チームPower Puff Girls 慶應義塾大学
★チームGaidai 神戸市外国語大学

皆様と決勝大会でお会いできるのを楽しみにしております!!!

予選出場チーム発表!!!

announcement

お待たせ致しました!

予選出場チームを発表させて頂きます!!!

今年度は嬉しいことに大会始まって以来最多のご応募を頂きました!

皆さんたくさんのご応募誠にありがとうございます!

なるべくご応募頂きました全チームにプレゼンのチャンスを提供させて頂きたかったため誠に残念なのですが、時間の都合上予選出場チームの書類選考をさせて頂きました。ご了承ください。

※順不同

※チーム名をお送り頂いておりますチームにつきましてはチーム名で、お送りいただいていないチームにつきましてはメンバーのお名前で掲載させて頂きます。

 

関西予選 11月28日(土)@甲南大学

立命館アジア太平洋大学

⭐︎ Avila Carlo Irawan, Aranto Munaf, Christine Gracia Pratama, Indra Darmawan<午後の紅茶おいしい無糖>

⭐︎ Thet Kanika, Reinbold Marvin Hendrik, Han Yong Shin, Tahmidul Islam<午後の紅茶おいしい無糖>

⭐︎ Akshat Arora, Alan B Mathew, Muhammed Shariaz, Nguyen Thu Giang<午後の紅茶おいしい無糖>

⭐︎ Team Family<午後の紅茶おいしい無糖>

京都外国語大学

⭐︎ Lisa Fotsch, Nicholas Short, Chihiro Tanaka, Ryuta Nagai<メッツコーラ>

⭐︎ Ikumi Negoro, Tomio Sunahara, Nodoka Furubayashi<午後の紅茶おいしい無糖>

⭐︎ Tatsuki Nakata, Ayaka Nakamura, Shohei Arai<午後の紅茶おいしい無糖>

⭐︎ Francesca Ferrauto, Mai Wakahara, Laura Escuer<メッツコーラ>

同志社大学

⭐︎ Yuuka Kubota, Hironori Matsunawa, Minami Nakatani<午後の紅茶おいしい無糖>

神戸大学

⭐︎ Julia Anukam, Jack Charig, Nan Zhou, Sayoko Yuasa<午後の紅茶おいしい無糖>

近畿大学

⭐︎ Thorpe Kids<午後の紅茶おいしい無糖>

⭐︎ Todd<メッツコーラ>

⭐︎ Kaito Sakamoto, Marina Nishikido, Mayuka Kido, Rena Shiomi<午後の紅茶おいしい無糖>

関西大学

⭐︎ MARK<午後の紅茶おいしい無糖>

⭐︎ MENS Cola<メッツコーラ>

甲南大学

⭐︎ Yui Ishihara, Moe Okouchi, Ryoki Monma<午後の紅茶おいしい無糖>

⭐︎ Yu Kuga, Chinami Hirooka, Chihiro Ota<メッツコーラ>

名古屋商科大学

⭐︎ Chan Shu Kiu, Wong Ming Hei, Kamzoldayeva Aigerim<メッツコーラ>

計18チーム

 

 

関東予選 11月29日(日)@文京学院大学

文京学院大学

⭐︎ Kurumi Wakayama, Kanako Wada, Ken Abe, Keitaro Sawa<午後の紅茶おいしい無糖>

⭐︎ Yuto Hiramatsu, Yuto Nakagawa, Konomi Higuchi<メッツコーラ>

⭐︎ Mai Fujii, Saki Tanaka, Yukiko Watanabe, Arisa Yamamoto<メッツコーラ>

⭐︎ Kohei Yamaguchi, Aika Hasegawa, Hina Fujikura<午後の紅茶おいしい無糖>

慶応義塾大学

⭐︎ Deru Liu, Chihiro Tairaku, Sari Yamamoto<午後の紅茶>

⭐︎ Keigo Fukushima, Ryosuke Shimizu, Taisei Nagatsuma<メッツコーラ>

杏林大学

⭐︎ Masaki Ota, Yuki Isozaki, Yuto Taira<メッツコーラ>

⭐︎ Ayane Nishiuchi, Kazuma Ariyoshi, Kota Kondo<メッツコーラ>

愛知大学

⭐︎ Nichika Ishikawa, Ayaka Suzuki, Momoko Yamazaki<午後の紅茶おいしい無糖>

国際教養大学

⭐︎ Yuka Sato, Yurika Akashi, Kaoru Hatori<メッツコーラ>

共栄大学

⭐︎ Yukio Iwasa, Kohei Shiraishi, Miki Nishino<午後の紅茶おいしい無糖>

⭐︎ 内田ゼミ<メッツコーラ>

法政大学

⭐︎ Team 615<午後の紅茶おいしい無糖>

⭐︎ Unsung Heroes<メッツコーラ>

上智大学

⭐︎ Mika Ishiba, Masako Tamai, Saki Maeda, Mana Inagaki<午後の紅茶おいしい無糖>

⭐︎ Ayaha Morita, Kei Okamura, Maya Uwano, Moe Matsui<メッツコーラ>

十文字学園

⭐︎ Pretty Woman<午後の紅茶>

名古屋商科大学

⭐︎ Team Gaijin<メッツコーラ>

計18チーム

詳細につきましては追って発表、また直接ご連絡させて頂きます。

MCJ2015 Schedule

posters

こんにちは!
皆様シルバーウィークは満喫されましたか?

MCJ2015の日程をまとめましたので是非ご確認ください!

11月11日(水)プラン提出締め切り
11月18日(水)地区予選進出チームアナウンス
11月25日(水)外大予選
11月28日(土)関西予選@甲南大学CUBE
11月29日(日)関東予選@文京学院大学

12月12日(土)決勝大会@神戸市外国語大学

皆様のご参加楽しみにしております!!!

The theme

Marketing Competition Japan 2015 

Date: 12th, December, 2015
Place: Kobe City University of Foreign Studies

Main Sponsor: Kirin Company, Limited 

Choose Case A or Case B and create a marketing plan.

In addition, this year, all teams should come up with a simple social media campaign about the prevention of underage drinking (Please include 1 ppt slide at the end of your marketing plan about this campaign).

Case A: Gogo-no-Kocha Oishii-Mutou 500ml

Kirin aims to increase the sales of Gogo-no-Kocha Oishii-Mutou by 20% within one year. Please prepare a marketing plan that answers these questions to help Kirin reach its goal:

  • WHO: What kind of people should Kirin target?
  • WHY: Why should people buy Gogo-no-Kocha Oishii-Mutou? Create a message that is effective and easy to remember.
  • HOW:How should Kirin market this product? What methods of advertising and promotions should the brand employ? Please include some sample advertisements in your presentation.
  • How should Kirin use social media (e.g. Twitter, Facebook, YouTube, LINE, etc.) to increase awareness, trial and likeability?

Product information: http://www.kirin.co.jp/products/list/item/softdrink/go_om.html

Market Information: Gogono-Kocha

Case B: Mets Cola 480ml

Kirin aims to increase the sales of Mets Cola by 20% within one year. Please prepare a marketing plan that answers these questions to help Kirin reach its goal:

  • WHO: What kind of people should Kirin target?
  • WHY: Why should people buy Mets Cola? Create a message that is effective and easy to remember.
  • HOW:How should Kirin market this product? What methods of advertising and promotions should the brand employ? Please include some sample advertisements in your presentation.
  • How should Kirin use social media (e.g. Twitter, Facebook, YouTube, LINE, etc.) to increase awareness, trial and likeability?

Product information: http://www.kirin.co.jp/products/list/item/softdrink/mets_cola.html

Market Information: Mets Cola

NOTES:

1. You can choose Case A or Case B freely. The choice will not affect your chances of winning the competition. All of the presentations will be evaluated equally based on the same three criteria; a) presentation quality, b) originality and creativity, and c) feasibility.

2. While preparing your plan, please keep the following in mind:

  • Please do not target people who live outside of Japan.
  • Social media must be mentioned in your plan.
  • Please keep in mind that your marketing budget is 50,000,000 Yen.
  • We do not ask for a detailed explanation of how you use the budget and how you reach the ratio of 20%. Because of time constrains, we only focus on quality of ideas, creativity and presentation quality.

How to submit your plan.

Marketing Plan Summary
-You are asked to submit your plan by November 11th , 2015 via email.
-The plan has to be prepared in PowerPoint format. (ppt or pptx).
– You should submit a minimum of 5 but no more than 10 slides (Don’t forget to put your school’s name, team members’ names and the campaign slogan on the first slide)

Please attach the descriptions, sketches or samples of your advertisements and/or promotional materials along with your plan.
You are allowed include “presenters notes” in your summary.
You are allowed to include appendixes (e.g. tables, figures, etc.) in your PowerPoint document.

MCJ Workshop2015 was successfully held!!!

image3(4)

Thank you very much for joining in MCJ Workshop2015!

We MCJ Committee members were really impressed by the quality of presentions of participants!

It was great that many people were excited to make their presentation in the event!

We also appealed MCJ 2015.
We are really looking forward to looking students all over Japan present their creative marketing plan on the stage!

This Year’s Theme and Main Sponsor (Schedule) ~ English version~

Marketing Competition Japan Committee would like to announce this year’s tentative schedule of the competition.

The 5th Marketing Competition Japan

【Host】 Kobe City University of Foreign Studies Marketing Competition Japan Committee

【Date and Time】 Saturday, December 12, 2015 The Final

Initial screening deadline of online applications:Wednesday, November 11, 2015

Kobe City University of Foreign studies teams’ screening(scheduled date):Wednesday, November 25, 2015

※Choose one team representing Kobe City of Foreign University which will advance to the Final

Kansai Preliminary・Kanto Preliminary(Scheduled date):Saturday, November 28, 2015・Sunday, November 29, 2015

※3 teams from each bloc will advance to the Final

Announcement of advanced teams Monday, December 1, 2015(Scheduled date)

【Venue】The Final:Kobe City University of Foreign Studies’ Main Hall
Screening of Gaidai’s team:Kobe City University of Foreign Studies

Kanto Preliminary: Bunkyo Gakuin University (Bunkyo Ward in Tokyo)

Kansai Preliminary: Konan University CUBE(Nishinomiya City in Hyogo)

【Main Sponsor】Kirin Company, Limited   http://www.kirin.co.jp/

Featured image

【Theme】

Marketing plan of “Gogo no koucha”, “Sekai no kitchen kara”

and

Public service campaign against Drunk-driving and Underage drinking

※We will provide detailed information soon.

※The schedule and the process of screening may change without previous notice. Thank you for your understanding.
※This year’s First Prize will be ¥250,000!!!

What we need is your courage and your idea!